The Lacek Group Wins Five Telly Awards



The Lacek Group (TLG), a Minneapolis based customer engagement agency, was recognized with five awards in the 35th Annual Telly Awards for the agency’s work with DuPont Pioneer and U.S. Bank.

With nearly 12,000 entries from all 50 states and numerous countries, the Telly Awards recognized TLG’s work with two Silver Tellys in the categories of Motivational and Employee Communications for an internal video produced for U.S. Bank titled “Gamechangers.” The “Gamechangers” video was used to educate the bank's sales force about its new FlexPerks Corporate Rewards program, an extension of the popular FlexPerks consumer rewards program into the business travel space.

TLG received two Bronze Tellys in the Business Equipment and Service category for the agency’s online video testimonials for DuPont Pioneer’s Optimum® AquaMax® product line. The agency also received a Bronze Telly for a video introducing DuPont Pioneer’s new Encirca services.

“We are excited to be recognized this year for our work with U.S. Bank, a longstanding TLG client, and proud of the continued success we’ve achieved for DuPont Pioneer,” said John Jarvis, Chief Creative Officer, TLG. “Plus, it’s great to have more hardware around the office.”

“The Telly Awards has a mission to honor the very best in film and video,” said Linda Day, Executive Director of the Telly Awards. “The Lacek Group’s accomplishment illustrates their creativity, skill, and dedication to their craft and serves as a testament to great film and video production.”

The Telly Awards, founded in 1979, is the premier award competition that honors outstanding local, regional, and cable TV commercials and programs; the finest video and film productions; and online commercials, video and films. Winners include the world’s most respected advertising agencies, production companies, television stations, cable operators and corporate video departments.

A sample of TLG’s award-winning work:

Bronze: “Mike's Video Testimonial” DuPont Pioneer Optimum® AcreMax® products here
Bronze: "Chris' Video Testimonial" DuPont Pioneer Optimum® AcreMax® products here
Bronze: "Introducing Encirca Services from DuPont Pioneer" here

To find out more about the Telly Awards, visit


The Lacek Group (TLG) is a customer engagement agency that develops marketing solutions at the intersection of brands, data insights and creativity. TLG designs and optimizes highly successful customer relationship management initiatives, loyalty programs, and customer communications across all media for some of the world’s most respected brands. The agency’s clients include Starwood Hotels & Resorts, Carnival Cruise Lines, U.S. Bank, Enterprise Holdings (National Car Rental, Alamo Rent a Car, Enterprise Rent-A-Car), United Airlines, Ford Motor Company and DuPont Pioneer and DuPont Crop Protection. TLG is a specialty agency of Ogilvy & Mather.