The Forrester Wave™: Loyalty Service Providers, Q3, 2021 report names The Lacek Group a Leader
The company’s vision and market approach speak to its deep thought leadership and emphasis on customer engagement.– The Forrester Wave™: Loyalty Service Providers, Q3 2021
The Forrester Wave™: Loyalty Service Providers, Q3 2021 Report is a comprehensive look at the top Loyalty Service Providers. Based on an evaluation of 26 criteria spanning current offerings, strategy and market presence, we were one of three companies to be named a Leader, Forrester’s highest category ranking.
For over 28 years, some of the world’s most admired brands have trusted us with their best customers. Perhaps it’s time for your brand to benefit from our leadership in this industry. Download the report and let’s start a discussion.
Customer references emphasize the firm’s strength as a partner, praising The Lacek Group’s ‘unpretentious, hard-working, highly experienced team that understands the business model of loyalty.– The Forrester Wave™: Loyalty Service Providers, Q3 2021
The Lacek Group achieved the highest scores possible in the following categories:
- Omnichannel loyalty strategy
- Organization design and change management
- Program management and offer design
- Emotional loyalty measurement and use
- Loyalty performance management services
- Experience and engagement design
- Market approach
- Service provider and vendor orchestration
- Global footprint