Loyalty Program Tracking

The Lacek Group Offers Loyalty Program Tracking Software

Whether organizations are considering launching a loyalty program or looking for a better way to manage existing programs, The Lacek Group has a tool that enhances these initiatives, their efficiency and their effectiveness.

We've developed loyalty programs for some of the world's most successful companies. And in the process, we've partnered with software architects who have created one of the most sophisticated customer loyalty management software applications available today — REWARD^TM.

Designed specifically for customer loyalty programs, REWARD allows us to capture and track transaction variables, including product type, purchase rate and amount, member type and partner activity. Based on the program parameters, REWARD automatically calculates program earnings and posts customer activity. REWARD enhances loyalty programs by adding elite levels, overlay promotions and fee-based sub-programs. Program rules, award levels and promotion timeframes can be altered — all with minimal time and effort.

The Lacek Group offers clients jREWARD, which is the latest version of REWARD, and provides the business tier written in Java. Please give us a call if you would like more information or a demonstration of the system.

Loyalty-Specific Functionality of jREWARD:

Member enrollment
Elite-tier management
Bonus accrual
Point aging, categorization
Point posting
Point balance transfers
Point adjustments
Activity statements
Redemption processing
Smart groups
Customer correspondence
Member look-up
Point transaction history
Promotion qualification
IVR/www links
System administration
User interface flexibility
Security
Management reporting
Sub-club management

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