The Lacek Group, a leading loyalty marketing agency, has added Jeff Jones in an agency leadership role as its newest Group Creative Director. At The Lacek Group, Jones will drive creative campaign development for a number of the agency’s clients.
""I can't think of a better person to help us take The Lacek Group to the next level, creatively, than Jeff,” said John Jarvis, the agency’s Chief Creative Officer. “He's incredibly talented, marketing-smart and clients love him."
Prior to joining The Lacek Group, Jones ran his own advertising agency —Jeff Jones Creative, Inc.— for more than a decade, working with such brands as Best Buy, Target, Lifetime Fitness and General Mills. An award winning creative, Jones also was a Senior Art Director at Fallon Worldwide, a founding partner at Lynch Jarvis Jones, and has held Senior Art Director and Art Director positions at a number of Minneapolis agencies.
Jones graduated with a Bachelor of Fine Arts from the University of Minnesota, Twin Cities.