National provides its Emerald Club members with a uniquely efficient rental experience – enabling customers to bypass the rental counter and choose any car from the Emerald Aisle or Executive Selection. For first-time customers the experience can be confusing, but once they understand the process these savvy travelers profess that there’s no better way to rent. In an effort to educate customers on the benefits of the Emerald Aisle and Executive Selection experience, The Lacek Group developed an online tutorial giving customers a virtual tour of this one-of-a-kind rental process. This rich media experience not only provides a great way to learn about Emerald Club benefits, it also serves as an engaging platform for customers to interact with the Emerald Club brand.
To discover the power of real choice, take the tour:http://www.emeraldaisle.com
