The Lacek Group, the loyalty marketing practice of OgilvyOne Worldwide, is a Minneapolis-based, full-service agency dedicated to helping companies establish and enhance relationships with their best customers.
We are growing and eager to add a full-time Marketing Analyst to our talented team.
Our analyst team provides analytical and database support to plan and execute campaigns that drive revenue and ROI for our clients. Duties include program performance measurement, campaign analysis, generating segmented communications and data mining to identify trends and forecasting and managing inventory levels of collateral.
Position Requirements
• Bachelor’s degree in related field
• 2+ years database marketing experience
• Proficiency with MS Access, Excel, and SAS
• Experience with marketing warehouses, databases, marts as well as campaign management and reporting tools such as Unica, Business Objects, SPSS and SQL preferred
• Results oriented, goal-focused.
• Working knowledge of statistical methods
• Strong quantitative, analytical, collaboration and communication skills
• Demonstrated ability to translate marketing objectives into analytical and/or database marketing applications
• Adept at developing strategic analysis to clients’ senior level management including quarterly or seasonal business reviews, program performance, new program ideas, etc.
• Ability to provide input to proposals for new business
• Exceptional attention to detail
We offer a competitive compensation and benefits package and enjoy a fun, collaborative, casual environment. Please apply online at: