In his role as Chief Creative Officer, John directs a team of talented creative directors, designers, writers and interactive specialists in creating targeted and compelling messages and brand experiences for all Lacek clients.
Before joining The Lacek Group, John ran a small marketing and creativity consulting firm called GIRAFFE, served as Chief Executive Officer and Chief Creative Officer for Colle+McVoy, and was an award-winning writer and creative director at various Minneapolis agencies, including Carmichael-Lynch, Martin|Williams, Fallon McElligott and others. John has also taught advertising and marketing classes at several universities, colleges and portfolio schools over the past 25 years, and spoken at conferences and industry events throughout the country.
John holds bachelor of science and master's degrees in Journalism and Mass Communication from the University of Minnesota. His plans of becoming a world-class architect ended after one too many creativity-stunting engineering classes.