Client Satisfaction

The Lacek Group's Litmus Test: Client Satisfaction

At The Lacek Group, we care what our clients think — about who we are, what we do and how we perform. We execute an annual client satisfaction survey to assess our performance on key measures. We then share the results with our teams and work together to determine steps for improvement.

In 2005, 80% of client contacts told us we always or usually exceed expectations. We experienced similar or higher marks in:

Availability and Responsiveness
Involvement of Senior Management in Client Business
Thorough Understanding of Client Business/Industry
Consistency of Service
Overall Value

Our clients are our highest priority, which makes their opinion of us paramount. While the high scores and positive feedback we received is pleasing and rewarding to our agency teams, we never rest on our laurels and always strive to deliver even smarter strategy, an ever-evolving creative product and superior service with each and every assignment.